LYCOS works with advertisers to provider the most appropriate place to target the right user at the right time with the best available creative.
The LYCOS UK product range has been developed specifically to gather communities of users around exciting services, giving them access to knowledge via search; to interaction with others via communication products and the ability to shop. We are positioned with a distinct personality and brand values attracting users and allowng advertisers to target an influential and desirable audience.
This creates a very interactive environment where consumers are willing to be engaged by advertisers. Users are being social, chatting and flirting and are actively participating with the media and are far more receptive to profiling (e.g Age and location), helping align brands with the right consumers in terms of personality and values.
Please select an option on the left to find out more about advertising possibilities on LYCOS.
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